Friday, October 14, 2011

Some Engaging Facts About The Walt Disney Company

By Janice Princely


Though it is now one of the largest companies in the world, the Walt Disney Company started as a little animation studio in the garage of Walt and Roy Disney's granddad. This little venture was founded on October 16, 1923 "and in 2006, Walt Disney's company had grown to earnings of $34.3 billion.

The 1st project the Disney bros worked on was a series titled Alice's Wonderland, and in 1925, Walt Disney convinced his brother to rename the studio to Walt Disney Studios. After several smaller successes and mess ups, the 1st Mickey Mouse toons Plane Crazy and Steamboat Willie were released to audiences in 1928. As it was actually the first cartoon with sound to achieve renown, Walt Disney was in a position to expand his ventures a year later into 3 additional companies: Walt Disney Enterprises, Disney Film Recording Company, and Liled Realty and Investment Company.

Over the following one or two years, what would become some of Disney's most adored characters were introduced: Pluto in 1930, Spotty in 1932, and Donald Duck in 1934. It was in 1937 that the studio's first feature-length animation film was released, Snow White and the 7 Dwarfs, and it made history books by being the first animated feature film ever produced. The following year, Walt Disney combined all his companies under one title, Walt Disney Productions, and in 1940 the production house released both Pinocchio and Fantasia.

As the studio began to grow, the U. S. ' foray into WW2 caused a deceleration in film production as Disney was instead contracted to create morale-boosting government propaganda. The subsequent 10 years were comparatively slow for Disney, and films made were solely low budget or took years to produce "Bambi was in production for 6 years before its dramatic release. In 1950, the company was revived with the release of Cinderella, and 1952 saw Walt Disney begin to manage the Walt Disney Productions theme park.

It was not till 1967 that work essentially began on the theme park, though it had certainly helped the company went public ten years prior. The Walt Disney World Resort opened in Orlando, Florida in 1971, and Disney started to make its foray into live-action films. Though there were numerous ups and downs in the years following Walt's death, the company continued to create a name for itself and forge ahead to new grounds. While there were lots of roadblocks in the new millennium "e. G the controversy over CEO Michael Eisner's policies and a few antagonistic bid takeover attempts "the company has managed to bump through to continue holding its place as one of the largest and most influential companies in the world.




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